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maccoffee
2023
Associative and emotional approach to industrial architecture allowed the building to be presented as a symbol of the company's product, inspired by the texture of coffee beans.
The main idea is to create an image of ground coffee with its layered structure. The entrance area, serving as the "face" of the company, reflects the coffee production process through the use of tinted layered concrete.
The entrance area has become the architectural landmark of the company and a point of reference within the factory grounds.
The main idea is to create an image of ground coffee with its layered structure. The entrance area, serving as the "face" of the company, reflects the coffee production process through the use of tinted layered concrete.
The entrance area has become the architectural landmark of the company and a point of reference within the factory grounds.
Team:
Oleg Pigulevskii, Nadezhda Baukova,
Alisa Guseva
Oleg Pigulevskii, Nadezhda Baukova,
Alisa Guseva
Food Empire Holdings is a global leader in the FMCG segment, which includes instant beverages, frozen products, confectionery, and snacks. MacCoffee is a leading brand in the instant coffee market.
As part of the project, a complete reconstruction of the entrance area at the factory was carried out. The goal was to create a landmark that would identify the factory and serve as a symbol of the MacCoffee brand.
As part of the project, a complete reconstruction of the entrance area at the factory was carried out. The goal was to create a landmark that would identify the factory and serve as a symbol of the MacCoffee brand.
Total area: 1 680 sq. m
Location: Yakhroma
Client: Food Empire Holdings
Timeline: 2023
Status: Project
Location: Yakhroma
Client: Food Empire Holdings
Timeline: 2023
Status: Project