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ARCHETYPES — a new perspective on familiar images
insight
Archetypes are recurring images and symbols that are easily recognizable and understandable to people. They help create a sense of familiarity and comfort in design and architecture. Let's explore how archetypes are utilized in interior design and architecture and how their reinterpretation contributes to the creation of unique and functional spaces.
What are Archetypes?
Archetypes are universal images that reflect common human experiences and symbolism. They help people navigate new spaces more easily, as they are based on intuitively understandable concepts.
Examples of Archetypes in Architecture:
Guggenheim Museum, New York: This museum resembles a labyrinth due to its unique spiral shape. The archetype of the labyrinth is employed here to create a sense of adventure and exploration.
Arendal Cultural Center, Norway: This project draws inspiration from the archetype of the hearth. It creates a cozy and warm space, reminiscent of a traditional hearth where the community gathers.
Long Museum, Shanghai: Its concrete structures evoke ancient caves, creating an atmosphere of antiquity and mystery.
Photo: Getty Images, press service archives
Archetypes are universal images that reflect common human experiences and symbolism. They help people navigate new spaces more easily, as they are based on intuitively understandable concepts.
Examples of Archetypes in Architecture:
Guggenheim Museum, New York: This museum resembles a labyrinth due to its unique spiral shape. The archetype of the labyrinth is employed here to create a sense of adventure and exploration.
Arendal Cultural Center, Norway: This project draws inspiration from the archetype of the hearth. It creates a cozy and warm space, reminiscent of a traditional hearth where the community gathers.
Long Museum, Shanghai: Its concrete structures evoke ancient caves, creating an atmosphere of antiquity and mystery.
Photo: Getty Images, press service archives
Today, archetypes are being adapted to contemporary conditions. For instance, the archetype of the town square is employed in our design for the lobby of the state-owned company "Aero Navigation of the South" to create a space for meetings and interaction.
Modern reinterpretation of archetypes in interior design and architecture
The floating park Mobius Park on Lake Lugano is designed as a labyrinth, featuring the Tesser Arc sculpture at its center, which piques interest and guides the paths of the visitors. Digital technologies, such as AR, are employed in the project for the reconstruction of the square in Chernyakhovsk to narrate the town's history and reconstruct lost buildings.
Archetypes in design: convenience and understanding
Archetypes make a space more comprehensible and comfortable. For instance, the communal table, known since ancient times, serves to bring people together. In the project for AB Development, this type of table became the centerpiece for gatherings and interactions among family and guests.
The use of archetypes in design helps create intuitive and inviting spaces where people can focus on their unique experiences.
Archetypes make a space more comprehensible and comfortable. For instance, the communal table, known since ancient times, serves to bring people together. In the project for AB Development, this type of table became the centerpiece for gatherings and interactions among family and guests.
The use of archetypes in design helps create intuitive and inviting spaces where people can focus on their unique experiences.